The contemporary world is a risks-and-insecurity-ridden place. Those risks have different dimensions and emerge at different tiers. We are confronted with them in daily life when we have to make decisions on saving or investing money. We elaborate on them when steering of corporation activities is at stake, when policies of nations and economic regions are worked out. The financial crisis is just a single projection of the general trend that reveals the increasing instability of the global economy. This crisis explicitly indicates that, despite the necessity of new political and state measures, the solutions and the way out could be found only through the effort of each person, citizen and corporate leader. Therefore, they represent in the first place a personal challenge and only then a collective one. Apart from significant effort, the current crisis calls for ground-breaking ideas and fresh skills. Now, more than ever before, new projects and out-of-the-box thinking are in demand. The new should come to the fore, originating in the discussion between men of science and business practitioners, between students and corporate leaders, between people at the very start of their careers and those being at the top.
The purpose of Sofia Business School is to offer a systematic cycle of lectures, conducted by distinguished professors and corporate leaders encompassing the whole variety of financial and economic risks, their analysis and efficient management. The lecture topics are presented by means of group discussions and case studies and cover the following areas: global geostrategic risks and challenges; current issues of the European, American, Chinese and Russian economy; Asia and the global growth; tendencies in contemporary monetary policy and the essence of global monetary system, including the role of the Central Bank and the government; international monetary and financial architecture; development and reform of the banking sector and financial markets regulation; accounting standards; debt crisis in Europe, its dynamics and plausible scenarios for the European Union and Eurozone development; drivers and constraints of economic growth; public debt management; technological breakthroughs and their impact on the economic paradigm; demographic challenges; food and water security; economic growth vs environmental imperatives et al. Each of the outlined topics broadly constitutes a focal point in the interaction between professors and participants, between academics and corporate leaders.
The unique feature of the master class programme of Sofia Business School is the opportunity for communication between students and representatives of the business world aimed at facilitating the establishment of a viable exchange link between the academic and business communities. Prominent corporate leaders are hence invited to join the forum and share personal experience with respect to outstanding entrepreneurial achievements. Ultimately, what counts in the long run are the knowledge and professional networks that are successfully built within the framework of Sofia Business School.